Adidas in talks to poach Puma chief Bjørn Gulden | Financial Times
Expats Shouldn't Run Big Markets': Puma CEO Bjorn Gulden - Forbes India
Article: Puma appoints Arne Freundt as CEO as Bjorn Gulden resigns to join Adidas — People Matters
Adidas eyes 'new era' with Puma's Bjørn Gulden as CEO | Vogue Business
Bjørn Gulden confirmed as Adidas chief executive | Financial Times
Exclusive interview with Bjoern Gulden, CEO, Puma | Features | News
He steered a big comeback at Puma. Could Bjørn Gulden do the same for Adidas? | Vogue Business
Adidas eyes 'new era' with Puma's Bjørn Gulden as CEO | Vogue Business
Interview with PUMA CEO Bjørn Gulden about homosexuality in men's football and his former career as an athlete - PUMA CATch up
Bjorn Gulden to move across a German village, as he moves from PUMA CEO to adidas CEO - runblogrun
Adidas Appoints Puma Boss Bjørn Gulden as CEO - WSJ
Bjørn Gulden Officially Named CEO of adidas | Hypebeast
Puma CEO Bjorn Gulden in talks to succeed Kasper Rorsted as Adidas chief
A look into Adidas' new CEO, Bjorn Gulden - Portland Business Journal
Puma chief Bjorn Gulden named new Adidas CEO | Business and Economy News | Al Jazeera
Puma CEO Gulden set to become new Adidas head -source | Reuters
Adidas Confirms Gulden as New CEO – WWD
