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Hugo Boss exceeds 2021 sales target after strong Q4 | Reuters
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Future Interview (2022): Hugo Boss Campaign, What it Means to be Boss – Rolling Stone
Shameful truth about Hugo Boss's links to the Nazis revealed: As Russell Brand is thrown out of a party for accusing fashion designer of helping Hitler | Daily Mail Online
Joe Lycett officially changes his name to Hugo Boss in protest against brand - Mirror Online
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Future Interview (2022): Hugo Boss Campaign, What it Means to be Boss – Rolling Stone
Actor Chris Hemsworth Is Hugo Boss' New Brand Ambassador – WWD
How Hugo Boss' CEO Is Revamping The Brand To Cater To Gen Z And Millennials
Hugo Boss hires ex-Tommy Hilfiger CEO as new boss - Retail Gazette
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Kendall Jenner, Hailey Bieber Star in Hugo BOSS Rebrand Campaign – The Hollywood Reporter
Comedian Joe Lycett changes name to Hugo Boss in swipe at fashion house | Comedy | The Guardian
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Read Hugo Boss News & Analysis | The Business of Fashion
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The Strategy Behind The Hugo Boss Rebrand | BoF
Hugo Boss' CEO Daniel Grieder shares five-pillar plan to re-establish brand's identity in global fashion landscape | Options, The Edge